The Lagos Social Media Week is scheduled to hold from February 4-8, 2019. Find below details of five sessions anyone interested in maximising new media should attend.
Art Of Monetizing Good Storytelling Through The Media
The way a story is told, a message is delivered, or a narrative is navigated has changed dramatically over the last few years, more so with the advent of the ability to monetize these Stories which are told through the media.
Stories are told on all sorts of different platforms and through all sorts of different devices. They re immersive, letting the people interact with the story and letting them shape it.
Art Of Monetizing Good Storytelling Through The Media will showcase the development of immersive, interactive narratives across a multitude of platforms, devices, and media. We’ll learn how age-old storytelling techniques are being utilized to develop cutting-edge content.
Around the whole, digital media companies, especially journalistic publications, are scampering to find new innovative ways to make money. This conversation is in a higher gear than ever. However, the topic has not come up often in Nigeria as much as it should.
This event is aimed at catalysing that and forcing new media platforms here to have the conversation and think of new, innovative ways to make money apart from advertising.
Fake news: How new media is changing the course of history
News and information are powerful tools that inform the way people think, feel and behave. The fast-moving pace of the internet and the global political climate have put pressure on news agencies to get stories out quickly, often sacrificing the fact checks that were once industry standard.
The internet has created a space where anyone can write and report anything. Then there are social media, which has empowered everyone to share anything with their social networks at the click of a button.
These factors combined make for a climate where ‘fake news’ goes viral so fast that the truth (if it ever does come out) is dwarfed by constantly and often with devastating effects.
Fake News: How New Media Is Changing The Course of History is a dynamic panel which will explore the climate in which fake news has been able to thrive, and the effects that have been had on the communications industry and society as a whole.
How to tell compelling stories with Data
In an increasingly data-centric world, the ability to understand, interpret and visualise data is integral to making informed decisions and gaining a competitive edge. Using storytelling to represent your data helps make data accessible to your desired audience.
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How To Tell Compelling Stories With Data is designed for executives looking to make sense of their companies’ data; resilient entrepreneurs who have to tell their stories of growth to interested but wary investors; journalist intending to simplify the results of her research to her readers, and others working with data and wishing they could make it more engaging and compelling.
This masterclass will cover how to collect and interpret data, craft compelling stories based on data visualisations, and give insight on the best practices in storytelling in data science.
Key Takeaways
- Analysing data to find an engaging story
- How to know your audience
- Key data visualisation methods and tools
- How to avoid data stories that lie or mislead
Finding Your Purpose & Unique Voice In The Age Of Social Media
In the age of social media, it is impossible to avoid the calls for finding your purpose and following your passion.
Even louder are the calls to become your own boss, start your own business and become the next start-up superstar. But what if you can t find that one purpose or have many passions? What if you d rather succeed at a 9-5?
Finding Your Purpose & Unique Voice In The Age Of Social Media will explore the meaning of purpose and passion and their impacts on our mindsets in the age of social media. We ll then explore how to find your own unique voice, drive impact and find fulfilment on whichever life path you choose be it conventional or non-conventional.
